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Recently I saw an advertisement for a time management booklet: "Shorter deadlines, competing priorities, endless meetings, interruptions and even higher quality expectations are just some of today's time challenges. And yet the number of hours in the day remains the same."

As entrepreneurs we all struggle sometimes with managing our time effectively. I once heard an entrepreneur say that of the people he knows, his entrepreneur friends are the worst people when it comes to managing their time and priorities. Too often we fall prey to the misguided notion that being busy is the same as making progress.

There are many areas involved in effective time management:

• your attitude

• goal setting

• setting priorities

• planning

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